B2C SaaS & Subscriptions

Increase conversion, reduce churn, and grow subscriber value with pricing designed for simplicity, scale, and sustained revenue.

Learn more

SCROLL TO EXPLORE

Key Challenges

Consumer pricing must convert instantly, retain consistently, and scale globally. We help make every part of that work.

Accelerate User Acquisition

Attract and convert more users with pricing and packaging that lower barriers to entry and encourage sign-ups.

Maximize Retention & Lifetime Value

Create acceptable, value-aligned pricing that supports upsell and add-on paths without triggering cancellations.

Balance Global Reach With Simplicity

Adapt pricing across regions and currencies while maintaining a clear, operationally scalable structure.

Pricing Strategy Approach

Internal Insights

Analyze churn patterns, cohort performance, and usage data to identify monetization risks and opportunities.

Market Research

Use conjoint analysis and market benchmarking to test consumer buying habits, preferences, and price sensitivity.

Design

Develop subscription tiers, trial logic, and monetization models aligned to user behavior and business goals.

Implementation

Support A/B testing, geographic trials, and promo experiments to optimize conversion and retention in live settings.

Additional Capabilities

Align pricing with GTM, product, and background ops to maximize commercial impact

GTM Strategy

Defining who to sell to, how to reach them, and how to position

Product & Offer Strategy

Organize, position, and define the product prior to monetization

Pricing and Revenue Ops

Aligning RevOps, pricing, and finance to ensure pricing is deployed and supported

Commercial Due Diligence

Supporting PE & VC firms by assessing pricing power, revenue potential, and risks of acquisition targets

Case Studies

View Case Studies

B2C SaaS Apps & Subscriptions

Driving ong-Term Growth at a Global Health App

How assessing willingness-to-pay across global markets, repackaging and building new tiers, and changes to the UX helped a popular exercise app grow revenue and capture more value

Read Full Case Study

Contact Monevate

Fill out this form and an expert from Monevate will reach out to see how we may be able to help.